Two people working together at a table with laptops

You want a person. Someone who can read a tense client email and know not to send the template. You also know that paying a person $40 an hour to sort an inbox and chase invoices by hand in 2026 is paying for work software already does.

So you are looking for an AI trained virtual assistant: a human who gets more done per paid hour because AI does the repeatable part. Every VA firm now says it offers that. Only some of them put anything specific on their own website.

The quick answer: hire a part-time human VA and have them run Carly. Carly does the repeatable work around the clock (inbox triage and replies, scheduling, follow-ups, invoice chasing, CRM updates), your VA handles the judgment calls, and you pay for far fewer human hours. Free Zapier-style workflows; AI agents from $35/month. Among the VA services, Magic and Athena say the most in writing about how their assistants are equipped with AI. A human is still the right call for anything that needs taste, tact, a phone voice or a physical errand. If your admin is mostly email and calendar, Carly works with no VA at all.


The services compared

We read each company’s own website in September 2026 and printed only what it says there.

OptionWhat it isWhat it says about AIListed price
CarlyThe AI your VA runs, or that runs on its ownDoes the work itself, all day and nightFree workflows; AI agents from $35/month
MagicDedicated remote assistantsEvery assistant trained on AI before starting, with their own Claude account$270/week for 20 hours
AthenaFull-time dedicated EA”AI, security, and delegation training”$3,000/month on the annual plan
BoldlyUS-based W2 executive assistantsTrains assistants to “think with any AI” instead of certifying tools$2,600/month for 40 hours
BelayUS-based fractional assistants”Human professionals with AI fluency”Not published
WingManaged offshore assistantsA “human + AI-powered workspace” app$699/month for 80 hours
Time EtcUS assistants by the hourNo AI claim on its homepage or pricing page$390/month for 10 hours

1. Carly: the AI your VA should be running

“My VA uses AI” usually means your assistant pastes your email into a chatbot and pastes the answer back. That is faster typing. It still only happens during the hours you pay for.

Carly is a different kind of tool. It does the work itself, on its own schedule, inside your accounts:

  • Inbox triage and replies. Carly sorts what matters, answers the routine messages and sends them from your own Gmail or Outlook address, so clients see you, not a bot.
  • Scheduling by CC. Copy Carly on a thread and it proposes times, handles the back and forth, and puts the meeting on your calendar. For people who prefer a link, set up booking pages in a couple of minutes.
  • Follow-ups and invoice chasing. A quote that went quiet gets a nudge on day three. An invoice that is nine days late gets a polite reminder, then a firmer one.
  • CRM updates. Every new lead, call and reply lands on the right record in HubSpot, Pipedrive or whatever you use, without anyone retyping it.

It runs on events, not on someone opening a chat window. A form comes in at 2am, a payment fails on Sunday: Carly acts, laptop shut. You set it up by describing what you want in plain words. Carly connects to thousands of apps, including the ones a small business lives in: Gmail, Outlook, Google Calendar, QuickBooks, Xero, Stripe, HubSpot, Slack, Asana and Google Drive.

How the VA fits in. Your assistant becomes the manager of the machine. They write and tune the instructions for each agent, check the handful of messages Carly flagged that morning, take the judgment calls, and spend the rest of their hours on work only a person can do.

Picture Emily Carter, who runs a six-person bookkeeping practice with a VA on 40 hours a month, most of it inbox and calendar. Time Etc lists 40 hours at $1,480 a month and 10 hours at $390. With Carly doing the inbox and calendar, Emily moves to the 10-hour plan, saves roughly a thousand dollars a month, and her inbox is covered on nights and weekends for the first time.

Best for: any owner who wants paid human hours spent on judgment, and any owner whose admin is mostly email and calendar and may not need a VA at all.

Pricing: Free Zapier-style workflows; AI agents from $35/month. Get started in a few minutes, or book a call if you want the team to set it up with you and your VA. If your business lives on the phone, Carly Phone is available through that same call.


2. Magic

Magic is the most specific of the VA firms about AI. Its site says every assistant goes through AI training before they start, has an AI tool built into their browser, and gets a dedicated Claude account that Magic sets up and pays for.

Best for: owners who want a dedicated assistant with AI tools already paid for and installed.

Pricing: $270/week for a part-time assistant at 20 hours a week, $540/week for full time.

Limitations: the AI described is a helper for the assistant during their shift. It does not answer your inbox at midnight. Pair it with Carly for the always-on part.

3. Athena

Athena places one full-time executive assistant with you, hired, trained and equipped by Athena. Its site lists “AI, security, and delegation training” as part of the model and describes its EAs as having “AI multiplying their capabilities”, with ongoing upskilling. It does not name the tools. We covered the service in depth in our Athena review.

Best for: founders and executives who want a full-time partner for work and personal life.

Pricing: $3,000/month on the annual plan, $3,600/month on the monthly plan after an initial 90-day commitment.

Limitations: full time only, so it is a lot of assistant for a small business with ten hours of admin a week.

4. Boldly

Boldly employs US-based executive assistants as W2 staff. Its stance on AI is the most candid: it says it does not certify people on specific AI tools “that will soon be obsolete” and instead trains them on “how to think with any AI”.

Best for: owners who want an experienced US-based assistant and plan to supply the AI themselves.

Pricing: $2,600/month for 40 hours, $3,900 for 60 hours, $6,500 for 100 hours.

Limitations: premium pricing, and no named AI toolkit comes with the assistant.

5. Belay

Belay matches you with US-based assistants, bookkeepers and marketing help on fractional plans. Its homepage lists “AI Readiness” as a selling point: “Human professionals with AI fluency and strategic implementation.” That is the whole public claim, so the interview questions below matter here. Our Belay review covers the service itself.

Best for: owners who want a US-based assistant plus bookkeeping from one firm.

Pricing: not published. Belay quotes after a consultation.

Limitations: the AI claim has no detail behind it on the site. Ask what the assistant has been trained on before you sign.

6. Wing

Wing provides managed offshore assistants at the lowest hourly cost on this list. Its AI claim is about its own app: it says work runs through “a centralized, human + AI-powered workspace” for task tracking and handoffs. We did not find a statement about how individual assistants are trained on AI.

Best for: owners who need a lot of hours on a tight budget.

Pricing: $699/month for a part-time assistant at 80 hours, $999/month for full time at 160 hours.

Limitations: the AI sits in Wing’s workspace, not in your inbox.

7. Time Etc

Time Etc sells US assistants in small blocks of hours, the natural fit for a few human hours plus AI. We found no mention of AI on its homepage or pricing page, so assume you bring the AI.

Best for: owners who only need 10 to 20 human hours a month.

Pricing: $390/month for 10 hours, $760 for 20, $1,480 for 40, $2,160 for 60.

Limitations: no stated AI program.

For a wider look at the field without the AI lens, see our best virtual assistant companies ranking and the full virtual assistant pricing breakdown.


What to hand to the AI and what to hand to the human

TaskGive it toWhy
Sorting the inbox, answering routine emailCarlyHappens all day, follows rules, needs to be fast
Scheduling and reschedulingCarlyPure back and forth, best done the minute the email lands
Quote follow-ups and invoice remindersCarlyTiming matters more than wording
CRM and spreadsheet updatesCarlyRetyping is where humans make mistakes
An unhappy client or a refund requestHuman VANeeds tact and authority to bend a rule
Vendor negotiation, travel with moving partsHuman VAJudgment, phone calls, trade-offs
Writing and tuning the AI’s instructionsHuman VASomeone has to own the system and check its work
Personal errands and anything physicalHuman VASoftware cannot pick up the dry cleaning

Six interview questions for a VA who says they use AI

  1. “Show me something you automated for a past client.” You want a before and after. “I use ChatGPT for emails” is not one.
  2. “Which AI tools do you pay for or get from your agency, and which would I need to buy?” Magic answers this on its website. Most firms do not, so ask.
  3. “What would you never paste into an AI tool?” A good assistant mentions client financials, passwords and health details without being prompted.
  4. “If an AI agent was answering my routine email, how would you check its work?” Listen for a routine: review flagged items each morning, sample the sent folder weekly, adjust the instructions.
  5. “Tell me about a time the AI got it wrong and what you did.” Anyone who really uses these tools has a story.
  6. “If AI took over half your current tasks for me, what would you do with the hours?” The best answer is a list of higher-value work.

Then give finalists a paid one-hour trial: set up a simple follow-up agent in Carly for a fake lead.


How to pick

If most of your admin is email, calendar, follow-ups and data entry, go with Carly first, then hire the smallest human plan that covers what is left.

Want the firm to supply the AI tools and training? Magic. A full-time partner? Athena. A seasoned US-based EA who can run any tool you hand them? Boldly or Belay. Many hours cheaply? Wing. A few good hours? Time Etc. In every case the assistant gets more done per hour with Carly doing the repeatable work underneath them.

If you are a VA reading this to see what clients now expect, our list of the best AI tools for virtual assistants is written for you.


FAQ

What is an AI trained virtual assistant?

A human virtual assistant who has been trained to work with AI tools, so more gets done in each paid hour. The strongest version is a VA who manages an AI that does work on its own, such as Carly handling email, scheduling and follow-ups around the clock, instead of one who only uses a chatbot to draft faster.

How do I hire a virtual assistant trained in AI?

Shortlist firms that put their AI training in writing (Magic and Athena are the most specific), then use the six interview questions above and a paid trial task. Decide which AI they will run before you hire. If you set up Carly first, you can hire for judgment and buy fewer hours.

Which virtual assistant services include AI tools?

As of September 2026, Magic states that every assistant gets a managed Claude account and an in-browser AI tool at no extra cost. Athena lists AI training, Boldly trains assistants to work with any AI, Belay advertises AI fluency, and Wing runs work through an AI-assisted workspace app. Those programs make the assistant faster during their shift. The always-on part, an AI working your own inbox and calendar while the assistant is offline, is what Carly adds.

What AI should I give my virtual assistant?

One tool that acts and one that thinks. Carly acts: it sends replies from your address, books meetings, chases invoices and updates your CRM across thousands of apps. A general chatbot such as Claude or ChatGPT covers research and long drafts. Your VA supervises both.

How much does an AI-equipped virtual assistant cost?

Listed prices run from $390/month for 10 US-based hours (Time Etc) and $699/month for 80 offshore hours (Wing) to $3,000/month and up for a full-time EA (Athena). Carly adds free Zapier-style workflows, with AI agents from $35/month. The saving comes from buying fewer human hours, not cheaper ones.


More: Best AI virtual assistants for small business · AI personal assistant for business owners · AI assistant for small business · Best AI executive assistants · Virtual assistant statistics · Virtual assistant for entrepreneurs · Virtual assistant for startups · Virtual secretary for small business

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See what people say

"Before Carly, I relied on a Calendly link, but the whole process felt impersonal and not very professional. Carly changed that by handling all the back-and-forth, so I'm no longer stuck in endless email threads trying to line up schedules.

Now Carly reaches out to candidates, shares my real-time availability, lets them pick a slot, then sends a Zoom link and drops it straight into my calendar. She sends reminders to both of us before each call, which has significantly reduced no-shows and last-minute confusion.

On top of scheduling, Carly acts like a full executive assistant, sending me my schedule the night before so I can prepare for each call. It reminds me of the old x.ai assistant, but Carly is noticeably smarter, faster, and better suited to my healthcare recruitment business."

Gus Ibrahim, Founder & Director, IHR