Conversica: What It Is, Pricing, and Alternatives (2026)
Conversica is one of the oldest companies selling AI that follows up with leads. Founded in 2007, it built the “AI sales assistant” category long before large language models, and it now calls itself “The Conversation Company,” selling AI agents for marketing, sales and customer success.
The idea has not changed: every lead deserves a reply and a follow-up, and most never get one.
The quick answer: Conversica’s AI agents start and carry on two-way conversations with leads and customers by email, text, chat and messaging apps: following up after events, ads and downloads, qualifying inbound inquiries, booking meetings, answering account questions and prompting renewals. It sells to enterprise teams, with a heavy focus on automotive, sports and entertainment, hospitality and higher education, and it does not publish pricing. If you want leads followed up and meetings booked from your own inbox, phone line and CRM, without a sales cycle, Carly is self-serve: free Zapier-style workflows; AI agents from $35/month.
Conversica at a glance
Checked against Conversica’s website on October 8, 2026.
| Conversica | |
|---|---|
| What it is | AI agents that hold persistent two-way conversations with leads and customers |
| Channels | Email, SMS, chat and messaging apps, in any language, per Conversica |
| Jobs | Lead follow-up and qualification, meeting booking, service answers, renewals and upsell |
| Industries | Automotive, sports and entertainment, hospitality, higher education, enterprise |
| Scale | 1.5 billion conversations for 2,000+ teams, per Conversica |
| Security | GDPR, SOC 2, data residency, encryption |
| Price | Not published. Sold after a meeting with Conversica’s team |
| Best for | Enterprise marketing and sales teams with large lead volumes |
What Conversica does
Conversica groups its agents into three jobs:
- Generate demand. Follow up before and after events, turn ad clicks into conversations, follow up content downloads, engage target accounts in ABM programs, and answer web-form inquiries the moment they arrive.
- Deliver service. Answer common questions, update plans, preferences and payment details inside the conversation, guide customers through pauses or billing issues, and escalate to a person when needed.
- Keep customers. Prompt renewals, offer upgrades, and re-engage inactive accounts. Its sports examples include season-ticket accounts that have stopped coming to games.
Each agent is trained on your policies, tone and workflows, and connects to your stack to send assets, schedule meetings and trigger workflows. The rollout is a project with Conversica’s team: define the outcome you want, build the agent with industry-trained flows, then go live within days.
Its homepage story sums up the pitch. A customer replied on the Friday of Labor Day weekend when every rep was out. The AI agent answered, the rep called back Tuesday, and by Friday it was a $500,000 deal.
Conversica pricing
Conversica does not publish pricing, and there is no pricing page on its site. Plans are scoped after a meeting with its team, based on the agents, channels and volume you need. Expect an enterprise contract rather than a monthly self-serve plan.
Who Conversica fits
Conversica fits a large marketing or sales organization with thousands of leads a month across events, ads and inbound, especially in its core industries: car dealerships, ticketing and teams, hotels and universities. Its decade of tuned follow-up flows and deliverability is the reason to buy it.
It is a harder fit for a small team. There is no way to try it without a sales conversation, and it works alongside your CRM rather than handling the rest of the job: the calendar, the call, the deal update.
Conversica alternatives
| Alternative | Best for | Price |
|---|---|---|
| Carly | Lead follow-up, speed-to-lead calls, booking and CRM updates for small and mid-size teams | Free workflows; agents from $35/mo |
| Artisan | Volume cold outbound with an AI BDR | Free tier; from $250/mo |
| AiSDR | An AI SDR for email and LinkedIn | $250 to $2,500/mo |
| Agentforce | Sales development agents inside Salesforce | Per action, conversation or user |
| Rox | AI agents for account research and pipeline | By quote |
1. Carly
Carly follows up every lead the moment it arrives, from your own accounts.
- Speed to lead. A new web lead gets a call from your business number right away. If they miss it, Carly emails your booking link and texts them at the same time.
- First-touch follow-up. When a lead emails for the first time, Carly drafts and sends a tailored reply from your own mailbox, and never double-sends on an ongoing thread.
- Enrich and score. A form submission gets enriched from Apollo, scored and answered with a warm reply.
- Book and rebook. Carly finds times on your calendar, and a demo no-show gets a rebook email with real open slots.
- Service and retention. Customer calls, texts and email land in one team inbox, and Carly answers when nobody can, in English or Spanish.
- CRM kept current. Deals move in HubSpot, Pipedrive or Attio when an email shows progress, or live in Carly’s own CRM.
Each of those is a workflow that starts on its own, and the agents you build run them for the whole team. Carly connects to thousands of apps. Free Zapier-style workflows; AI agents from $35/month. Get started here.
2. Artisan
Artisan runs cold outbound with Ava, its AI BDR, from a 250 million contact database. It is the pick when the problem is generating leads rather than following up the ones you have.
3. AiSDR
AiSDR runs email and LinkedIn outbound with its agent, Ami, and answers replies, from a $250 self-serve plan.
4. Agentforce
Agentforce includes sales development agents that answer product questions and book meetings, for teams already on Salesforce.
5. Rox
Rox gives sellers AI agents for account research and pipeline work across the CRM and data warehouse.
FAQ
How much does Conversica cost?
Conversica does not publish pricing. It scopes each plan with its team based on the agents, channels and volume you need. Carly runs Zapier-style workflows free, and its AI agents start at $35 a month.
Is Conversica an AI SDR?
It started as an AI sales assistant for lead follow-up and now covers marketing, sales and customer success. It is closer to an inbound follow-up and nurture agent than to a cold outbound SDR like Artisan.
What channels does Conversica use?
Email, SMS, chat and messaging apps. For follow-up that also includes a phone call to every new lead, see Carly.
What is the best Conversica alternative for a small business?
Carly. It calls and emails new leads right away, books meetings, answers customers and keeps your CRM current, with no sales cycle to start.
Ready to automate your busywork?
Carly schedules, researches, and briefs you—so you can focus on what matters.
See what people say
"Before Carly, I relied on a Calendly link, but the whole process felt impersonal and not very professional. Carly changed that by handling all the back-and-forth, so I'm no longer stuck in endless email threads trying to line up schedules.
Now Carly reaches out to candidates, shares my real-time availability, lets them pick a slot, then sends a Zoom link and drops it straight into my calendar. She sends reminders to both of us before each call, which has significantly reduced no-shows and last-minute confusion.
On top of scheduling, Carly acts like a full executive assistant, sending me my schedule the night before so I can prepare for each call. It reminds me of the old x.ai assistant, but Carly is noticeably smarter, faster, and better suited to my healthcare recruitment business."
