Account-Based Marketing Statistics 2026: ROI & Adoption
How many B2B teams really run ABM, what holds programs back and how ABM ROI gets measured in 2026, plus where '97% see higher ROI' comes from.
Marketing Statistics
8 posts
Advertising Statistics 2026: Spend, Channels, Costs & AI
Global ad spend, US digital ad revenue by channel, Google Ads costs and AI's role in ads in 2026, plus where '10,000 ads a day' came from. Sourced inline.
AdvertisingAd SpendDigital Advertising
B2B Marketing Statistics 2026: Buyers, Budgets & Myths
How B2B buyers research, shortlist and buy in 2026, what B2B companies spend on marketing, and where the '57% of the journey before sales' figure came from.
Influencer Marketing Statistics 2026: Spend, ROI & Myths
Creator ad spend, engagement by creator size and what brands plan for 2026, plus where '$5.78 per $1' and '92% trust influencers' really come from.
Marketing Statistics 2026: Budgets, CMOs, Channels & ROI
What companies spend on marketing in 2026, where budgets are moving and how long CMOs last, plus the truth about the '7-8% rule' and '$36 email ROI'.
Online Review Statistics 2026: Trust, Fakes & Star Ratings
Where the 88% trust stat came from, who reads and writes reviews, which star ratings win, and how many reviews are fake. Key 2026 stats, sourced inline.
Online ReviewsCustomer ReviewsReputation Management
SMS Marketing Statistics 2026: Open, Click & Opt-Out Rates
Where the 98% SMS open rate really came from, measured 2026 click and conversion rates, opt-out triggers, and TCPA and 10DLC costs. Sourced inline.
AI Marketing Statistics 2026: Adoption, Use, and ROI
How many marketers use AI, what they use it for, the time saved, budgets, and how consumers feel about AI-made ads. 2025 and 2026 data, sourced inline.